reciprocal links
Definition
Links between two sites, often based on an agreement by the site owners to exchange links.
Information
Reciprocal links are based on an agreement by two sites to link to each other.
Reciprocal linking is often used by small/midsize sites as an inexpensive way
to increase Web site traffic and link popularity.
Synonyms
n/a
Related Terms
deep linking, inbound link, link popularity, outbound link
Sites
Webmaster World : Link Development -
discussion of topics related to acquiring links
(not a place to exchange links)
Articles
What Makes a Site Link-Worthy?
ClickZ (December 12, 2000)
Links: Cheaper and Better Than Banners
ClickZ (November 29, 2000)
Increasing Hits by Improving the Link Popularity of Your Site
SitePoint.com (November 20, 2000)
What Your Link Request Should Contain and Why
ClickZ (November 9, 2000)
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