Search functionality specific to one site.


Site search can make or break the user experience. Great search results can help win long-time visitors. Poor search results (“no records found” or “every record found”) risk losing visitors forever.

Search tools are often divided into two categories; software that runs on your servers and hosted services that run on remote servers. Small sites may benefit from a free site search engine service, although the low cost may come at the expense of 3rd-party advertisements with the search results. Enterprise sites may need to buy more customizable solutions, which often run several thousand dollars or more, depending on volume.

see also: SEO Tools


site search engine

Related Terms

search engine

view all terms in the Web Design and Marketing glossary or all terms in the Digital Marketing glossary


More Fundamentals for a Quality Search
ClickZ (January 25, 2001)

The Fundamentals of Quality Search
ClickZ (January 18, 2001)

Search and You May Find – Alertbox (July 15, 1997)

What is a Web Site Search Tool And Why Would I Want One?