An agency offering a mix of Web design/development, Internet advertising/marketing, or E-Business/E-Commerce consulting.
Interactive agencies rose to prominence before the traditional advertising agencies fully embraced the Internet. Offering a wide range of services, some of the interactive agencies grew very rapidly, although some have downsized just as rapidly due to changing market conditions.
see also: Digital Marketing Tools
new media agency
VIVIDSITES – example of an agency offering design, development and marketing.
It’s a Shop-Eat-Shop World
BusinessWeek Online (July 12, 2001)
New Direction for Interactive Agencies
ClickZ (March 29, 2001)
How to Hire an Interactive Agency
ClickZ (March 7, 2001)
ClickZ (July 9, 1999)
Forbes (October 16, 1998)