Marketing Terms.com - Internet marketing reference and Internet marketing article index

Page View
Page Impressions




Web (Google)
Marketing Terms
dictionary . education . acronyms . start

home

Marketing Terms.com - Internet marketing reference and Internet marketing article index
Internet Marketing Reference

categories

advertising metrics
advertising specifications
affiliate marketing
business and ebusiness
content and community
controversial marketing
domain names
email marketing
free web site promotion
linking strategy
online advertising
search engine marketing
web design and marketing
web site hosting


favorites

blog
SEO
PPC
CPM
text ad
.sig file
favicon
banner ad
pop-up ad
web hosting
deep linking
cost per click
skyscraper ad
link popularity
mousetrapping
viral marketing
click-through rate
surround session
guerilla marketing
beyond the banner
advertising network
self-serve advertising
permission marketing

glossary


page view

Definition

Request to load a single HTML page.

Information

Page views are only important to the degree they play a part in a site's revenue model. If a site earns much of its revenue from advertising, then page views are important because of their contribution to ad inventory. If a site only earns revenue on sales, then page views are not a key statistic. Page views without corresponding sales may even be viewed as an expense.

Synonyms

page impressions

Related Terms

CPM, impression

Sites

n/a

Articles

Yahoo! Tops One Billion Page Views in Month of April
Yahoo! (May 7, 1997)

new



 

 

home . contact . about

Marketing Terms.com - Internet marketing reference and Internet marketing article index


Copyright © 2007
Crucial Marketing