Listed below are marketing degree programs from Alabama colleges and universities, including undergraduate marketing majors and graduate marketing-related programs. And since this site is primarily about digital marketing, we highlighted all of the available courses we could find in digital marketing, social media marketing, e-commerce or e-business.

Students can use this to compare the marketing degree programs that are available in-state, and how different they can be. Teachers and administrators can use this to keep up with the changing course offerings at nearby educational institutions.

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Digital Marketing Degrees and Certificates

The University of Alabama at Birmingham (UAB)
Graduate Certificate in Social Media
digital marketing courses:

  • Social Media and Virtual Communities in Business (online)
  • Web Analytics (online)
  • Plus 1 social media course from any graduate program at UAB, approved by advisor

Marketing Degrees

Alabama A&M University
Bachelor of Science Degree in Marketing

Alabama State University (ASU)
B.S. in Marketing – course details

Auburn University
Undergraduate Marketing Degree
Includes concentrations in Consumer Marketing Management, Professional Selling, Retailing.
digital marketing courses: Marketing on the Internet

Auburn University at Montgomery (AUM)
Undergraduate Marketing Degree
Includes either a Marketing Specialization or Hospitality and Tourism Option.

Jacksonville State University (JSU)
Undergraduate Marketing Major – course details
digital marketing courses: Intro to E-Commerce

Samford University
Undergraduate Marketing Majorcourse details
digital marketing courses: Social Media Marketing

The University of Alabama (Tuscaloosa)
Undergraduate Marketing Major

The University of Alabama at Birmingham (UAB)
Undergraduate Marketing Major
Includes concentrations in Marketing Management, Professional Sales Management, Retail Marketing Management and Social Media Marketing.
digital marketing courses: Social Media in Marketing, Social Media & Virtual, Web Analytics

The University of Alabama in Huntsville (UAH)
Undergraduate Marketing Major
Includes concentrations in Acquisition Management, Supply Chain Management, Corporate Marketing Concentration, and General Marketing Concentration.
digital marketing courses: Marketing Emerging Technologies (?)

University of Montevallo
Undergraduate Marketing Program

University of North Alabama
Undergraduate Marketing Major
digital marketing courses: Social Media in Marketing, E-Marketing

University of West Alabama (UWA)
Undergraduate Marketing Major
digital marketing courses: e-Marketing and Social Media


The following listings no longer lead to their original content. Are the programs gone, or are they simply moved and their web administrators need help with technical SEO? If anyone associated with these universities has information to contribute, please use the correct your listing form.

Troy University
BSBA Global Business, Marketingcourse details

University of South Alabama (USA)
Undergraduate Marketing Major
Includes concentrations in Marketing Management, Marketing – International Business, and Marketing – Real Estate.

see also:

Directory of Online Courses in Digital Marketing
Digital Marketing Courses

  • Affordable online courses taught by industry experts.
  • “A la carte” or “all-you-can-learn” pricing models.
  • Choose the courses that are most useful to you.

Nearby States

Florida, Georgia, Mississippi, Tennessee

see all: Marketing Degree Programs in the US

see also: Digital Marketing Degrees