A look at what’s happening in digital marketing, beyond the major news headlines.
You have a new, ultra-handy resource at marketingterms.com:
Live Digital Marketing Guide – What’s Happening This Week
Live is hot. This calendar lists all kinds of live happenings in the digital marketing world, from the familiar Twitter chats to live video events and live podcasts. Now you can say, “what’s on today?” and see everything at a glance.
It even has a simple URL: https://marketingterms.wpengine.com/live/
more: new posts
Major updates to the 2017 digital marketing conference calendar to start February.
- Nearly a dozen date changes!
- More than two dozen additions.
- Sites copying the source code are wayyy out-of-date.
more: all conferences
A mix of things I’ve watched, skimmed, or want to remember for later.
Tips for Sending Broadcast Emails That Get Opened and Make an Impact – SPI
25 min – Pat Flynn just published series of videos all about email marketing, more here.
Social Media Marketing Talk Show 2/10/2017 – Social Media Examiner
57 min – breaking social media marketing news of the week.
Link Building for ‘Boring’ Industries with Loren Baker – Search Engine Journal
61 min – webinar with many ideas.
more: all channels
Is Organic Reach Dead – Content Marketing Podcast
Rachel Parker with real talk about changes in organic social reach.
Live Streaming Video and the Data that Proves Its Worth – SPI
Michael Stelzner might be on to something with his live video show.
Mixing Business With Politics: What Brands Should Do – Brand Boost Podcast
Discussion about the elephant in the room in a non-partisan way.
more: all podcasts
Interesting threads at top industry communities.
GrowthHackers – Ecommerce Data Myths: 16 Thought Leaders Cover BS Best Practices
Webmaster World – Google Updates and SERP Changes – February 2017
If you want more conventional news, here are some of the best resources.
Marketing Day – daily recap of digital marketing news, from Marketing Land.
SearchCap – daily recap of search engine news, from Search Engine Land.
Online Marketing News – weekly videos on digital marketing news from TopRank.
Social Media Cluster Facts – weekly videos on social media news from Aimclear.
Search Forum Recap – daily recap of the webmaster forums from Barry Schwartz.
Weekly Roundup Archives – browse and discover new resources and voices.