A link from a site outside of your site.


Inbound links send visitors to your web site. Generally, this is seen as a good thing. Many sites go to great lengths to achieve as much of this “free” advertising as possible, although a few sites are very particular about where the links are pointing (see deep linking).

see also: SEO Tools


incoming link

Related Terms

deep linking, outbound link, reciprocal links,

view all terms in the SEO glossary or all terms in the Digital Marketing glossary

Sites : SEO Tools


Building an Effective Linking Strategy
ClickZ (October 12, 2000)