Click any underlined term below for additional information.
opt-in email – email that is explicitly requested by the recipient.
opt-out – (1) type of program that assumes inclusion unless stated otherwise. (2) to remove oneself from an opt-out program.
organic search – the unpaid entries in a search engine results page that were derived based on their contents’ relevance to the keyword query.
outbound link – A link to a site outside of your site.