Marketing Terms.com - Internet marketing reference and Internet marketing article index

L
Internet marketing terms that begin with the letter -L-




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glossary


L

link checker - tool used to check for broken hyperlinks.

link popularity - a measure of the quantity and quality of sites that link to your site.

link text - the text contained in (and sometimes near) a hyperlink.

linkrot - when Web pages previously accessible at a particular URL are no longer reachable at that URL due to movement or deletion of the pages.

log file - file that records the activity on a Web server.

long domain name - domain names longer than the original 26 characters, up to a theoretical limit of 67 characters (including the extension, such as .com).

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